Good Beauty was founded after owner and master formulator Meg Kilcup, PharmD, IHP created organic skincare products for her family/friends that use only raw, potent natural ingredients (and zero preservatives) that quickly became a must-have for all. Their products are waterless, pure and intentionally formulated to support your microbiome and lipid skin barrier. Meg has a unique story, building on her pharmacy background and evolving into a naturally-minded influencer who’s research goes beyond ingredients… she practices what she preaches and lives a very well rounded lifestyle from clean foods to healthy daily habits.
Working with Meg and her team was absolutely wonderful. I was able to try her products myself and was instantly hooked. K Brand took Good Beauty through the naming process, branding, brand guidelines, packaging and designed packaging inserts.